saranwrap-like transparency

I am in hot pursuit of my New Year’s resolutions, specifically, #5- open an Etsy store. I am having a hard time deciding what to call it. Butikofer is too complicated. I’m over it, and thinking of changing my name to something easier, like ‘ball’  or maybe even just “ba”. Then everyone could pronounce it, including babies.

When I say I am having a hard time deciding, please read- fun time deciding. I am leaving all angst behind along with my twenties. Here are the choices so far- please vote at the end! Are you reading this right now? Vote!

Amazing Etsy Store Name #1- Future Perfect

Explanation: Future Perfect wasn’t my idea, it was a gift, a suggestion from a fashion fairy godmother. I think it describes a philosophy, a direction, a movement. I like the idea of creating pieces that are without reference to a specific time period, even the present. But at the same time, of course anything I make is always about the future. Real fashion is always about the fantasy of the future. I am refining the way I design to be simpler and seasonless and Future Perfect feels like it lives on the same planet as the new me.

Amazing Etsy Store Name #2- Joyful Noise

Explanation: Joyful Noise came to me while I was in the theatre watchin Avatar. Random, I don’t know how it popped into my head but there it was. It makes a lot of sense to my soul. I contain a pulse of exuberance in this spot just below my rib cage, occasionally in the tension of my shoulders. Joyful Noise is more of a wish than reality, the wish that I could just scream and dance and sing in my low and loud soulful voice, without feeling like I am being too annoying ! Or making anyone uncomfortable! Sometimes I don’t care, sometimes I do. So the fashion is an expression of that joyful noise, it can be as loud and brash, or quiet and restrained as I feel at the moment.

speaking of energy. . .

Amazing Etsy Store Name #3- Explosion of Life

Explanation- The phrase Explosion of Life is something I’ve been carrying around in my psyche for quite a few years. It rolls off the tongue of my mind every so often. I think I once wanted to design a collection around an explosion of life, full of unexpected surprises and hidden bursts of colour.  I often wish I was a trained dancer. Like when I hear the song ‘Sex On Fire’ by The Kings Of Leon- I wish that I was on a stage and dancing, maybe even with no clothes on, or removing them throughout. Okay, basically, if I was a stripper- that would be my signature number, the closer. Something about it makes me want to rip off all my clothes and dance around! Is that so wrong? When I hear that song, I can feel that dance trying to get out and sometimes it brings tears to my eyes. Happy ones. And occasionally the clothes that I make are like those happy little tears that manage to escape when I am holding the Explosion of Life inside.

Vote: